03 — PRIVACY POLICY
What we collect, why, who else sees it, and how to make us delete it.
WHAT WE COLLECT
If you buy: name, email, billing address and order details. Payment card data goes straight to the payment processor — we never see or store it.
If you subscribe: your email address, and whether you open the emails we send.
If you just visit: standard analytics — pages viewed, rough location by IP, device and browser.
WHY
To deliver what you paid for and provide support — that's contractual necessity. To send you the newsletter, on the basis of your consent, which you can withdraw at any time. To keep accounting records, which we're legally required to do. To understand what's working on the site, on the basis of legitimate interest.
We never sell your data. To anyone.
WHO ELSE PROCESSES IT
Four services, each doing one job:
SHOPIFY
Runs the store and checkout, and processes payments. Handles your order and billing data. Their privacy policy.
KLAVIYO
Sends the newsletter and runs the on-site pop-up. Holds your email and engagement data, and sets cookies on this site. Their privacy policy.
YOUTUBE
Hosts the walkthrough video. Nothing is sent to YouTube until you click play — the thumbnail is served from this site, and the embed uses the no-cookie domain.
META (FACEBOOK & INSTAGRAM)
We run the Meta Pixel to measure how our ads perform. It sets cookies and reports to Meta which pages you opened on this site and when you started a checkout, so we can see which ads lead to sales and show relevant ads to people like you.
It records page views and checkout starts — never your name, email or payment details. You can opt out from your Meta ad preferences, or block it with any tracker blocker; the site works exactly the same either way. Meta’s privacy policy.
YOUR RIGHTS
Under the GDPR you can ask for a copy of your data, correct it, have it deleted, receive it in a portable format, object to processing, or restrict it. Newsletter emails carry a one-click unsubscribe.
Email support@rawpulseaudio.com and we'll respond within 30 days, free of charge. If you're unhappy with the outcome you can complain to your national data protection authority — in Italy, the Garante per la protezione dei dati personali.
RETENTION & TRANSFERS
Order records are kept for as long as tax law requires. Newsletter data is kept until you unsubscribe, then deleted.
Shopify, Klaviyo and Meta are US-based and may process data outside the EU, under the safeguards their own agreements provide — Standard Contractual Clauses and, where applicable, the EU–US Data Privacy Framework.